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Inner conflicts lack of supervision and more solar water heaters

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Inner conflicts, lack of supervision and more solar water heaters

    In recent days, reporters continued to receive some people call the hotline, complaints burst, or the consumer and business disputes arising on the issue of compensation. So, the sales of solar water heaters in the capital today? Water heater how to use after installation? Reporters launched an investigation.

Solar water heaters cause all kinds of disputes

July 16, who lives in the five towers of the public gardens reflect Ms. Chen, from the second floor of households installed solar water heaters in the roof, the roof of the home frequent leakages. Ms Chan told reporters: \"From last year, my family has been flooded three or four times, that is caused by solar water heater leaking, I often consult with tenants on the second floor, at first the other side also paid me some money, but this did not solve the total question, my family has just completed renovation on the leaking now and made us very nervous neighborhood, on the second floor tenants that the victims themselves, but in consultation with the dealer paid unsuccessful. encountered such a situation exactly who bear the responsibility? \"

Similarly, public Zhang also met a few days because of trouble caused by the solar water heater mind. July 11 afternoon winds, resulting in Mr. Zhang\\ s installed in the roof were blown. Mr. Zhang said: \"loud noise was heard outside the house, my home solar water heater installed in the roof of the wind turned from the top floor was a large fall on the ground, while others are home safe and sound. Water heater storage tank and stand at the same time plunging to the ground, Almost all stand on the broken pipe, storage tank and water tank severely deformed. Fortunately, there was no pedestrian through, causing no casualties, but smashed the downstairs of an electric bicycle, because the payment, I was, and distributors negotiations, but in any case they do not recognize their own installation problems. \"

Metal market is gradually fading out

Reporters visited the old district found that years ago the use of metal tube solar water heaters (solar water heater industry, also known as brass) users are reflected to the correspondent, the water heater installed in an attic within a brass have been stolen, or is replaced, resulting in their own home solar water heater is not working, gradually the water heaters was idle, and with the increased consumer demand, the metal-type solar water heater water heater manufacturers have been eliminated.

Ms. Zhang, who lives in a small Black River nearby, told reporters: \"In 2006 when we installed a total of 28 residential units of metal tube solar water heater, the results within a few days remaining copper was stolen on a few, which are small theft go, but does not rule out someone\\ s after-sales maintenance man when the water heater repairs, pilfering stealing copper pipes for our family. \"

Post reporter went to the original residential building area, see the installation of a metal roof tube solar water heater, under the guidance of the residents, the reporter found that the district leading to the roof of the channel has been locked. Resident of the uncle explained to reporters: \"A few years ago lost brass particularly frequent, then we put residential property company locked the channel leading to the roof, and if someone needs water heater repair, maintenance personnel come until after the first to the property register, and then hand accompanied by the property company, maintenance personnel can reach the roof, much to avoid stolen or stolen for the copper case. \"

Why become a copper thief goals? Why this type of water heater abandoned it? With these questions, the reporter interviewed Tsinghua Solan solar water heater dealer Wang. Mr. Wang told reporters: \"general each metal tube solar water heaters, the installation of a 18 brass, a copper\\ s copper production of material removed can be sold for 10 yuan, after taking about, and sometimes inside the metal tube brass copper stolen will be sold out, so start with the goal to become a thief now in the district where such water heater is almost depleted, the installation location in the corner might be able to survive, but according to my observation This water heater is basically no one will use. \"

\"The current market for solar water heater, replaced almost all the solar water heater vacuum tube, and hand over the metal tube security, on the other heat-absorbing performance, parts are not easily stolen, while the metal tube solar water heaters in winter easy cracking, coupled with relatively high replacement costs, if all the replacement cost is about the thousand or so, causing many families to the original idle water heater, water heaters are gradually eliminated from the solar water heater market. \"Wang added further said.

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Jiaxing solar water heater industry pushed to the cusp

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Jiaxing industry pushed to the cusp

From the development of solar water heater industry frenzy to overcapacity warning, 40% of products in winter regardless of use, coupled with the quality of the door Haining, industry face the credit crisis, has stimulated successive \"late spring\", the market took a downward channel, so the market cleanse swept China, Jiaxing Solar pushed to the cusp.

But this wave of market cleansing also at shallow, only a small workshop unscrupulous counterfeiting, to give small businesses a preliminary fight and curb, but also hit the production of solar Haining reputation.

However, the next off-season market access, small and medium private enterprises in Zhejiang have faced \"money shortage\", \"power shortage\", \"out\", \"labor shortage\", \"shortage cost\" multiple extrusion, solar energy is also affected SMEs will be more tough days.

Especially the second half of the new national standard, mandatory thermal efficiency standards for the introduction of limited value, will wash away into the depth of the market, the real shuffle storm to come. So, how solar energy is not small and medium enterprises out of business? Recently, Jiaxing Solar Energy Society General Xu Zhu Ling told reporters to the small solar companies out of a medicine: the transformation and upgrading in order to rise from the ashes.

First, turn the concept of change of mind. Can no longer profit-oriented, impetuous frenzy, blindly follow the trend. Business to be profitable natural, but arise in the future sale, which is the bottom line, is conscience. Corporate positioning is critical, SMEs must be good products, you can do for the big brands supporting large enterprises, they can not act or niche Plough, to create regional brand as a market supplement, the cost of management and channels to play with a flat to the price advantage, rather than go to follow the trend of poor quality cheap black sheep.

Second, the quality can not stand without a license. Completely abandon the mark, please buy the Chi endorsement impetuous self-styled brand, devote themselves to do a good job quality. Jerry is not only a moral bottom line, how to make products to meet consumer demand to rely on technology, \"thermal efficiency limit value\" has become a mandatory standard, the day heat gain and heat loss be useful is an important indicator, one or three differ significantly from in terms of sales volume, price, how do four methods:

1, matching high-quality vacuum tube. Good solar absorption rate of 0.92-.094, hemispherical reflectance of only 0.04-0.06, and used a rough upper tube, the poor do? Less than the current national standard 0.86 and 0.08, but not less than the cost of purchasing \"black pipe.\"

2, the temperature may rise, there is water right capacity and collector area ratio, which in theory there is a formula to follow, can guide the design and production. We are not selling output hot water pipes, and if you do not have this ability, there is no self-test equipment, advise you to change the behavior is good.

3, polyurethane insulation commonly used high-pressure perfusion, at least 35 density, thermal conductivity less than 0.02, closed-cell rate of at least 92 different regions in the visual thickness of 4-6 between the head but also to maintain the same thickness at both ends, can not have gaps because here the fastest heat.

4, optional high-quality seals. Can also be used under the exhaust points. Of course, pipe insulation measures are equally important. After the introduction of mandatory standards, certainly there will be supervision the case, can not have chances, censorship is a good, high-volume sale is bad, since it is self-deceived, will still be eliminated.

Third, there is no condition to do the transformation and upgrading of the upgrade. In order to shift profit model. Look beyond current market decline is a stage, the domestic rural areas, small towns solar penetration is less than 10%, still far from saturation, is now a good time to upgrade the product. Intelligent, all-weather, healthy water is to upgrade the general direction. Control instruments is the confusion caused by electrode sensors, digital pressure type can be used as its test signal frequency current is less than 120 less than 50, will not scale, less failure rate and longevity, electric auxiliary heating to adopt energy-efficient, water tank can be less able to inhibit bacterial fouling liner, of course, not equipped with high-quality pipe insulation measures to avoid the lightning systems and equipment, convenient, safe, easy to use in winter, consumer satisfaction, and business in order to have the right to life.

Fourth, the conditions to transition. Market is a multi-layered, diverse, urban and rural water heating project market, the city\\ s building-integrated markets, industrial and agricultural markets in temperature, high temperature power generation market, are 1000000000000000 huge market, you can research, according to conditions to choose your resources or reserves to this technical transformation, such as tablet coating, flat-plate collector, all kinds of water tanks, air heaters, air collectors, solar boilers, combined heat and power facilities, etc., these markets just started, much to offer.

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A general increase in export price of solar water heaters

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A general increase in export price of

    Earlier this year the end of the 109th Canton Fair, due to raw material prices, labor costs and other multiple factors, the general rise in prices of export products. The products as clean, safe, and efficient energy, despite a number of foreign customers, has won a lot of orders, but the huge cost pressure, solar energy companies can only follow the market. Recently, the company learned from a number of solar energy, solar water heater export prices increased by 10% to 15%.

    Export of solar water heaters in general price increase of 10% to 15%

    Raw material prices, rising labor costs, RMB appreciation, each related to the overseas export of all solar energy companies will be faced with the \"three high\" tremendous pressure.

    The first is the continuing rise in raw material costs. It is noted that the lowest blank tube from last year when 2,400 yuan / ton up to the end of March 3500 yuan / ton, or up to 45%. Solar water heater foam material (commonly known as black and white material) from 13,000 last year, the lowest / ton up to 18,000 yuan / ton, an increase of 38%. 304 stainless steel commonly used by 20,000 yuan per ton last year, the lowest price to 23,500 yuan / ton, or more than 17%. At the same time, frame, meter and other accessories prices were different ranges of prices.

    From the understanding of the situation, the central parity of RMB against the U.S. dollar reported 6.49, which means that the main settlement currency in U.S. dollars of solar thermal products in export profit margins will be further compressed. Coupled with rising labor costs, even if the solar energy products have 17% of national export tax subsidies, but in the solar house, apparently unable to digest the enormous cost pressure, therefore, the price of export products has become the trend.

    It is reported, including Norit, Wuxi Central special, Bedford Wright, Changzhou Sheng, including the number of overseas export business in the performance of the more active enterprise, its exports have different levels of price increase, price increase in 10% to 15%. In this regard, special Solar Technology Co., Ltd. Wuxi ring, said Chairman Jiang Zhongwei, soaring raw materials, RMB appreciation of the environment, solar energy companies export only through price increases to ease the pressure; Bedford Wright stakeholders also said that this year the company has export prices increased by 10%. Even more complete industrial chain corresponding Norit raised prices of export products.

    The general manager of Mei Jianzhong Sheng told reporters solar, filled to the pricing of solar energy in the main export products to the RMB exchange rate as a reference standard, adopted a relatively flexible approach, in general, customers can understand and accept.

    Export volume of business affected to some extent

    According to public information, in 2010 the export of solar thermal products are mainly exported to South Africa, Mexico, Turkey, Germany, the United States, India and other places. As countries for the development of solar energy on behalf of the new emphasis green intensity, have introduced the corresponding incentives and financial subsidies, China\\ s solar thermal products in the market still has a strong export potential and competitiveness.

    However, with this year, a sharp increase in domestic solar business cost pressures, many companies involved in export business has been affected to varying degrees. Mei Jianzhong pointed out that the current adverse environment, the export business for more customers or rely on long-term cooperation, but efforts to develop new customers obviously feel better than ever.

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Solar water heaters in question who is intelligent machines?

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in question who is intelligent machines?

If there is a can be sorted out, like mobile phones will support a variety of functions, users only need to be selective according to their needs installation, I believe this time you will not have hesitated for a bar. The problem is solar water heater can be as smart phones such as human machine do?

A question to you, if you have 5000 yuan budget, what would you consider mobile phone? I believe most people the answer will be given the word – \"Apple\", Apple now has spread to the effect of high school, and the consequences worth considering. Deep down and then ask you a question, why so popular Apple iPhone4 is to follow suit? Or do you really know Apple? Do not know how many friends can say two. The Android system relative to the field, the emergence of dual-core smartphone, but also bring us more options. Control of the game experience or whether it is entertainment, Apple iPhone4 to meet, and meet the same dual-core smartphone. This made people understand that love the iPhone4, Apple is not the only option for purchase, from a functional point of view, it is an intelligent choice, unless you have a soft spot for Apple\\ s brand.

Then came the second question, if you have 3000 yuan budget, what would you consider solar water heater? I believe this time the eyes of each person has their own answer, because each person has different standards to choose. Selective absorber efficient, selective thermal performance and strong security, digital selective, selective energy-efficient … if you need one of two functions how to do? Do you also buy two? Believe that few consumers will do this, more people are for some trade-offs, forced to give up one of them.

If there is a solar water heater can be sorted out, like mobile phones will support a variety of functions, users only need to be selective according to their needs installation, I believe this time you will not have hesitated for a bar. The problem is solar water heater can be as smart phones such as human machine do?

\"Smart machine\" there is the need

In fact, in terms of solar water heaters, practical, easy to use product is the consumer\\ s first choice because it can not show to other people carry around anywhere, even in their own homes also do not see the machine is basically a way of , so use feelings is the most important. So respect the feelings and needs of users, an optional feature available to users of solar energy intelligent machine concept has entered the industry. Proposed the concept of time is just a theory, but with China\\ s solar thermal technology, the prototype of the smart machine or a single function began, he was able to keep the heat, digital, and a key control, energy-efficient various types of solar energy into the market, also has been a demand of consumers, so can support a variety of functions, according to consumer demand for selective installation of solar intelligent machine is ready to come out.

In the survey found that many enterprises are an advanced feature as a selling point to give the products, to implement different price points and grades of products to enrich its product line to enhance their market competitiveness, and thus also to consumer those who have lost the opportunity to round the product, or can not face the problem of choice.

In 2011, Beijing Yu Xin Solar Energy Industry Co., Ltd. of foreign claims, the first solar water heater \"smart machine\" R & D success, and promote the market. The news caused widespread industry and consumer concerns. Subsequently, the Xin Yu Sun will be \"intelligent machine\" into the terminal, solar water heater \"smart machine\" ushered in a test. Many industry experts said that \"the product will become a touchstone, if gained market recognition, it will be possible to bring the solar thermal industry a new standard and change.\"

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Solar water heaters rely on developers into the city risk

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rely on developers into the city risk

Since last year, the rural retail market continued to suffer from the downturn, and as to promote the solar energy industry, another troika – the market is high-profile urban projects. Many solar companies have started to adjust its strategy, the sights of the city contains a huge engineering market opportunities, active and real estate developers, architectural design units to cooperate, for s in urban construction market opportunity.

Since last year, the rural retail market continued to suffer from the downturn, and as to promote the solar energy industry, another troika – the market is high-profile urban projects. Many solar companies have started to adjust its strategy, the sights of the city contains a huge engineering market opportunities, active and real estate developers, architectural design units to cooperate, for solar water heaters in urban construction market opportunity.

Has always been known as the \"grassroots\" of the solar water heater industry sectors in the rural retail market experienced a rage after the city turned into the market, ability and full of \"modern\" flavor of the city building a real fusion, close co-operation to achieve the effect, at least From now, but still looks beautiful embarrassing situations.

The first is solar energy project from the developer attention. Although solar water heater industry has experienced rapid growth in recent years, but development has yet to truly be able to stand out leader in the industry is still in a state of multi-brand melee. Brand are many and complex, the fact that the product homogeneity, making part of the solar energy business in cooperation with the specialized real estate developers, when taken seriously. An operation in the Jiangsu region of the solar project market erudite company executives told reporters, \"It works very competitive market, a bidding project, ranging from thirty-five, as many seventy-eight companies also involved, and not that requires companies to have a wealth of experience in engineering operations, strong technical strength, but also during the communication from RBI, consuming energy and financial resources, even if ultimately be successful, often the lowest bidder, to bring solar energy company profits really limited. However, for real estate developers, real estate development is equipped with the uniform installation of solar energy to bring them the profit is minimal, which is the special attention because they are not lies. The CEOs have to reporters just such a account, he said, \"There are 500 suites in a residential area sources, for example, installation of 500 solar water heaters, the total price is one million yuan or so. However, according to the current six-seven thousand is frequently the price per square meter basis, the transaction price of a house is almost equivalent to a single amount of the total amount of the project. Solar company works hard for the opportunity to be in the eyes of some developers is the drop in the bucket. \"

Followed by the project cycle is longer, after the end section is difficult. Rapid return of funds compared to the retail market, the project spent a longer period. Once the solar energy companies bid a project, the Party is the party will only pay 30% of the project, the balance prior to the completion of the project acceptance will only be settled, the process depends on the progress of the project itself, not many law to follow. And many projects to do business in the Results section of the process, have appeared collection difficult dilemma. The boss is very frustrating, told reporters, tens of thousands of dollars on the project for the sake of balance due, ran all thirty-five times, in the end you even embarrassed.

The third and most important issue is the service difficult. As we all know, the traditional retail market after-sales service are generally a factory to the dealer to do. The city market is the solar energy project developers are directly and signed by the service needs of the burden on manufacturers to bear. The face of consumer attitudes is more critical, demanding city life, consumers, the more difficult it is natural after-sales service. On the one hand, use of solar energy occurs in a variety of consumer issues, the manufacturer of the service must be timely speedy resolution, which requires solar energy companies to invest substantial human and financial resources to create the perfect after-sales service. But in fact, there is little solar energy companies to build with the appliance industry as mature as the standard, timely after-sales service system. On the other hand, for urban consumers, solar water heaters also somewhat strange, if not used or ineffective use of consumer word of mouth is often the brand reputation of solar water heaters will have a negative impact.

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Implementation of energy efficiency rating of solar water heaters will soon be still controversial

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Implementation of energy efficiency rating of solar water heaters will soon be still controversial

    And home appliances products, the industry\\ s energy efficiency rating of solar water heater has been the existence of different views. There was a call as soon as possible, was not impressed, and even said that energy efficiency rating \"useless.\"

Reporters found that \"energy efficiency of domestic s and energy efficiency level limit value\" has come to declare stage, this debate is still very intense.

Industry experts point out that there are different views on the standards is a good thing, to a certain extent, in terms of the industry will play a role in promoting healthy development. The relevant authorities should listen to the sounds, and co-ordination. This is the standard implementation of the greatest significance.

Pros: help upgrading the energy efficiency rating

For the most important areas of s – one of the enterprises in Shandong Province, the energy efficiency rating standard is to promote industrial upgrading of necessity. New Energy Co., Ltd. Shandong Power Norit Reaffirming that the civilizational, general manager, said the implementation of energy-efficiency labeling for the solar industry has undoubtedly established a rule, can further regulate the market, and promote orderly competition in the solar industry; For consumers, the choice of products with a clear frame of reference, which will help promote the solar industry to further enhance the overall level. In Europe, energy efficiency label has become a substantial technical barriers, China is a solar water heater manufacturing and exporting countries, to enable energy-efficiency labeling of products to enhance the development of solar technology level, the overall quality, and expansion of exports and so has a positive role in promoting.

Solar Energy Technology Co., Ltd. Shandong Ford Division product manager Wang Dehua, also holds the same view, he believes that once the energy-efficiency labeling of approved national standard policy really down, will enhance the brand awareness of consumers play an active role. Because consumers do not understand the case of solar energy products, only preferred brands, guaranteed not to buy the wrong things. Then the energy efficiency label will serve as the national standard identified the most intuitive, value-added products and brands to enhance the degree of product play a positive role in promoting sales.

In addition, some companies argued that the implementation of energy efficiency level will be the development of enterprises play a crucial role. American and Solar Energy Industry Co., Zhejiang official said, energy efficiency labeling does not necessarily lead the industry to enforce the final shuffle, but to get some energy-efficiency labeling certification of enterprises, promotion of energy-efficiency labeling can quickly dominate the market, get some market share. To be sure, solar water heaters, energy-efficiency labeling will eliminate part of the implementation of energy efficiency products with low levels. Temple officials said solar energy, energy efficiency labeling serve two purposes, both to promote the industry technology standards, but also for companies to secure some of the policies or subsidies, paving the way.

Cons: meaningful and will increase the cost

Although the implementation of energy efficiency rating standards will have a major impact on the industry status quo, but some business representatives believe that the product characteristics and the solar water heater industry status does not apply to this standard.

Anhui Wang, CEO of Eagle call say so, energy efficiency label is in imitation of the appliance industry, meaning not great. Solar energy itself is the product, the original intention to establish energy-efficiency labeling may accelerate the development of the industry, but does not exclude some special consideration. First, the ratio of solar energy efficiency does not have a unified conclusion, how to identify a problem, so the logo can contribute to energy efficiency is unlikely. Second, China has a distinct regional differences, and a solar on the Northeast, Tibet, and Anhui three places, the temperature difference determines the performance of solar energy, so the energy efficiency label should consider how the uniform is a problem. Finally, another point of view, energy efficiency labeling in air conditioners, refrigerators and other household appliances industry, the role is not large, the current consumer awareness of energy efficiency is still very low, it still dominates the consumer price.

Beijing Golden Sun Sang Po, general manager of New Energy Technology Co., Ltd. Li Zhang believes that management should give more consideration to how to improve the technology content of , not to turn the focus on energy efficiency, thermal efficiency and other concepts. He said the national research institutes and other institutions should be joint ventures, to the flourishing of solar engineering solutions introduce some criteria. For example, building integrated product specifications, pressure system, the system overheating and other issues to be introduced norms. The establishment of urban architecture evaluation criteria is the answer.

Solar Energy Co., Ltd. Shandong Lok Sang responsible person that the final draft for approval long after the experts argued, however, the smooth implementation of the final, this is hard to say, after all, its mixed industry, especially the \"corporate self- location \"in this way likely to cause data distortion.

Other practitioners said that standards are too general, and not linked to actual production, giving a feeling of not practical. Many solar water heaters in the current technology, components, standards-based water projects did not develop and improve the situation, the rush to promote solar energy efficiency standards, a bit too hasty.

In addition, some business representatives believe that the implementation of solar water heater energy efficiency label is bound to increase the product cost, for those who have reached the standard of products, as long as the subsidy can be identified, but for those who do not meet the standards of the companies need to replace the parts, This cost is bound to surge, a heavy burden to the enterprise, resulting in a number of small and medium enterprises products prices.

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Solar water heater market is still vast

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market is still vast

     Over the past few years, solar water heater industry experienced a long period and then experienced a severe outbreak of the reshuffle, the industry\\ s situation has become more severe. However, its overall position, the shuffling of solar water heater market, or played a certain role, but also for medium-sized enterprises market handed in a satisfactory answer. It is said that a number of enterprises over the past year is a year off, but also a number of companies struggling to year, or some companies come to an end of the year, summed up as \"ten thousand happy Wanjia Chou!\"

       The current state of development of solar water heater industry competition are: the brand through the high concentration, product homogeneity, price wars continue to unfold, a large hematemesis promotional activities. But everything has double-sided nature of these crises are accompanied by so many opportunities to solve the immediate difficulties as long as, future profits will follow.

       Intensified price war in the industry even when heated, then the industry\\ s most pressing is the possibility of an innovative ability to lead the industry toward blue ocean business, then the general business how to achieve this it? Then differentiation strategy will play a leading role in the so-called difference is from the brand to the products, features, and so completely innovative product differentiation that is out of business innovation, R & D product features, characteristics, quality and other unique characteristics to guide the industry from R & D price war to healthy competition on the road, so that more technology-oriented, functional, technical and multi-purpose high-end features such as practical, the price is secondary to the main product so that consumers can really have no experience to value enjoyment, a sense of high technology products more quality of life is important, in the mind of the consumer are different from the image. Increase product sales and market share, competitors completely different direction to the customers to enjoy science and technology, sales, or against competitors. The implementation of differentiation strategy is to find differences in key focus of differentiation may exist in the products, services, brands and creating value in the whole process.

       Through product and process innovation, product value to reposition to avoid along the way with the competitors compete with the same situation, as no doubt for the enterprise\\ s own self-destruction. New ideas, performance, technology, marketing, and other points of interest and demand and selling price is totally out of competitive strategy.

       Consumers of our products, we at the same value in addition to the products and functions, we should be unlimited service, we need to buy our products so that consumers feel is the right choice of self-honor and sense of accomplishment, if consumers buy our products are mundane, or general, etc., which shows that our service is a failure because we do not only products and services, but also for the consumers of our products and services to meet the spirit. Service Cup is the soul of our brand. Price competition, it forces companies to reduce costs. The long run the economy more efficient. But excessive price competition will lead to business benefits decline. So. Companies should adopt strategies to avoid the vicious place.

        Companies must have their own core competencies and core technologies. In order to enable enterprises to gain a lasting advantage. Price competition is only the initial stage of market competition, quality, service, innovation is the enterprise more effective to victory, half a beat fast a company\\ s core technology is to avoid price points and enhance the brand is a company with sales of the final choice, the difference between marketing oriented, so that the core of technical marketing.

       Price war is a short-term sales volume tool, can be the purpose of sale is the business to profitability, because some companies quick success of the marketing practices led to lower product value and cost-effective complete a sale is the product into money in the process often referred to as sales, However, the sale must take advantage of 21st century marketing techniques to sell rather than a price war, then what is marketing? There is every step of marketing strategy, a strategy and a strategy, there are ideas and vision to put products into money in the process is called marketing. In the solar industry manufacturers such extremely busy today, certainly there are many companies involved in price wars in order to gain greater market share will reduce production costs in the selection of timber down enough effort, the greatest harm to consumers and our the solar energy industry in a whole new brand. So we need to implement very fast and a half shot of technical marketing, energy marketing, away from the price war, technology and practical function in the upper and lower foot, allow consumers to enjoy more high-quality high-tech clean energy solar energy.

       Solar water heater industry promotional activities abound. For promotional items from various manufacturers to pull out all the stops to Yuba kitchen pots and pans, towels, denim, Winston was, space cup to the small home appliances, rice cooker with a corporate logo of a wide variety of everything a small umbrella . So what kind of solar water heaters use gifts as promotional items do? First, that the role of promotional products under: 1, to stimulate the desire to buy cheap used to stimulate people to buy petty desire to promote the transaction into; 2, to promote business products and enhance corporate reputation, corporate image, to guide repeat purchase or recommendation.

        So the solar industry to choose promotional items that can really achieve the objective which? The following promotional materials say that the next solar purchase a few principles.

        First: novelty; solar promotional items must be novel, can not choose the supermarket or street stall can buy the product, it will give the customer feel new. Enhance the sense of the value of solar promotional items.

    Second: practicality; solar promotional materials selection must consider the practicality of the product, gave $ 2.5 specific housewife bottle of Coke, it is better to give her $ 2 a bottle of soy sauce, young men who gave five dollars a bottle seasoning is better to send a bottle of Coke $ 2.5.
 
        Third: industry relevance; solar water heater itself is a promotion of a low-carbon energy products, if the choice of promotional products is energy-consuming products and product ideas contrary to it, so I chose a low-carbon industry-related environmental or solar gift gift solar water heater industry is a good choice.

        At present, many companies feel the situation is less clear, questioning, tangled and confused, weird smells, the dealer and the team have vowed to show some appearance, business owners tired, or even give up a lot of re-thinking operators green in this environmentally friendly development of the industry.

        Market competition in today\\ s industry is inevitable, and only in the fierce competition in the enterprise in order to fully demonstrate their overall strength and their own values. From this we can see, the solar industry is to keep the pace of development forward.

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Horses eagerly look forward to the new solar water heater

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Horses eagerly look forward to the new

    After years of painstaking research, Suizhou a college physics teacher Lin Xuejun received a total of four national invention patent, but suffer from lack of funds, poor information, resulting in several patents shelved, can not be transferred, so that he distressed endless.

    This year is the 53-year-old Lin Xuejun Suizhou Vocational and Technical College physics teacher. His four patents, all on . Among them, the direct thermal solar water heater project, the most technologically mature, he has produced a prototype, in their own use more than a year, the results were good.

    After the Cultural Revolution as the first batch of top students admitted to the University Department of Physics, Lin Xuejun been particularly fond of machinery and the like, usually likes to use their expertise, engage in some electrical improvements and other aspects of testing.

    One day in May 2007, he was walking on the balcony, suddenly found their own on the water heater in the construction is unreasonable: condenser panels absorb light energy is not sufficient, there is light leakage. So he decided to design a maximum absorption of light energy, and affordable new water heater to the benefit of the public.

    Went ahead, Lin Xuejun got materials, the family as a factory, buried his trial began. Even lying in bed at night, with new ideas, he would immediately stand up out of bed, began a trial.

    In May 2008, his \"solar concentrator device\" technical success, and won the State Intellectual Property Office patents. This invention, the biggest advantage is that the heat pipe solar water heater to maximize the absorption into the heat, so that the heater faster water heating, the temperature higher. However, this invention also has shortcomings: the sun reflector laser tube heater receiving area by the thickness of the restrictions. So he decided to technical improvements.

    After nearly a year of trial, he will gradually stretch the transformation into a parabolic reflector surface of the reflective tube type, to solve the drawbacks. In February 2009, his second invention \"to follow the solar laser device\" to obtain a national patent. But soon he found that the use of this technology to produce solar water heater costs may be higher, so once again improved.

    May 2009, his \"axis bearing solar water heater\" technology to obtain a national patent. Relative to the existing water heater, the use of this technology to produce more absorption of solar water heaters, heat and fast, good thermal insulation, and low cost.

    However, solar water heaters in the shaft bearing should take place in many places, Lin Xuejun decided to invent a small area, convenient to place the water heater. In May 2010, his \"direct thermal solar water heater\" technology to obtain a national patent.

    Lin Xuejun said the direct thermal solar water heater simple structure, the water tanks, insulation, light board composed of three parts, with the existing water heater, install more water, low-cost, small footprint, both flat, but also can be hung on the wall.

    Yesterday, the reporter Lin Xuejun lived to see him on the roof of the production of 4 water heaters have their own characteristics. Currently, Lin Xuejun family are using a direct heat to produce their own solar water heater, \"very good, I am most optimistic about the technology.\"

    But good technology is not easy to translate into productivity. Lin Xuejun told reporters over the years, to these inventions, he has spent 3 million yuan. To promote the technology, he four links, multi-promotion, can be thwarted at every turn, no one wants to transform his skills. Holding advanced technology, but not into, so he took a sense of loss and embarrassment.

    \"I just hope that these technologies can benefit the people, as to how much money is not important to me personally.\" Lin Xuejun want to have \"horses\" phase of his technique, as soon as possible achievements.

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Implementation of energy efficiency rating of solar water heaters save controversy

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Implementation of energy efficiency rating of solar water heaters save controversy

    And home appliances products, the industry\\ s energy efficiency rating of solar water heater has been the existence of different views. There was a call as soon as possible, was not impressed, and even said that energy efficiency rating \"useless.\"

    In the \"domestic efficiency of limited value and energy efficiency rating\" has come to declare stage, this debate is still very intense.

    Industry experts point out that there are different views on the standards is a good thing, to a certain extent, in terms of the industry will play a role in promoting healthy development. The relevant authorities should listen to the sounds, and co-ordination. This is the standard implementation of the greatest significance.

    Pros: help upgrading the energy efficiency rating

    For the most important areas of s – one of the enterprises in Shandong Province, the energy efficiency rating standard is to promote industrial upgrading of necessity. New Energy Co., Ltd. Shandong Power Norit Reaffirming that the civilizational, general manager, said the implementation of energy-efficiency labeling for the solar industry has undoubtedly established a rule, can further regulate the market, and promote orderly competition in the solar industry; For consumers, the choice of products with a clear frame of reference, which will help promote the solar industry to further enhance the overall level. In Europe, energy efficiency label has become a substantial technical barriers, China is a solar water heater manufacturing and exporting countries, to enable energy-efficiency labeling of products to enhance the development of solar technology level, the overall quality, and expansion of exports and so has a positive role in promoting.

    Solar Energy Technology Co., Ltd. Shandong Ford Division product manager Wang Dehua, also holds the same view, he believes that once the energy-efficiency labeling of approved national standard policy really down, will enhance the brand awareness of consumers play an active role. Because consumers do not understand the case of solar energy products, only preferred brands, guaranteed not to buy the wrong things. Then the energy efficiency label will serve as the national standard identified the most intuitive, value-added products and brands to enhance the degree of product play a positive role in promoting sales.

    In addition, some companies argued that the implementation of energy efficiency level will be the development of enterprises play a crucial role. American and Solar Energy Industry Co., Zhejiang official said, energy efficiency labeling does not necessarily lead the industry to enforce the final shuffle, but to get some energy-efficiency labeling certification of enterprises, promotion of energy-efficiency labeling can quickly dominate the market, get some market share. To be sure, solar water heaters, energy-efficiency labeling will eliminate part of the implementation of energy efficiency products with low levels. Temple officials said solar energy, energy efficiency labeling serve two purposes, both to promote the industry technology standards, but also for companies to secure some of the policies or subsidies, paving the way.

    Cons: meaningful and will increase the cost

    Although the implementation of energy efficiency rating standards will have a major impact on the industry status quo, but some business representatives believe that the product characteristics and the solar water heater industry status does not apply to this standard.

    Anhui Wang, CEO of Eagle call say so, energy efficiency label is in imitation of the appliance industry, meaning not great. Solar energy itself is the product, the original intention to establish energy-efficiency labeling may accelerate the development of the industry, but does not exclude some special consideration. First, the ratio of solar energy efficiency does not have a unified conclusion, how to identify a problem, so the logo can contribute to energy efficiency is unlikely. Second, China has a distinct regional differences, and a solar on the Northeast, Tibet, and Anhui three places, the temperature difference determines the performance of solar energy, so the energy efficiency label should consider how the uniform is a problem. Finally, another point of view, energy efficiency labeling in air conditioners, refrigerators and other household appliances industry, the role is not large, the current consumer awareness of energy efficiency is still very low, it still dominates the consumer price.

    Beijing Golden Sun Sang Po, general manager of New Energy Technology Co., Ltd. Li Zhang believes that management should give more consideration to how to improve the technology content of , not to turn the focus on energy efficiency, thermal efficiency and other concepts. He said the national research institutes and other institutions should be joint ventures, to the flourishing of solar engineering solutions introduce some criteria. For example, building integrated product specifications, pressure system, the system overheating and other issues to be introduced norms. The establishment of urban architecture evaluation criteria is the answer.

    Solar Energy Co., Ltd. Shandong Lok Sang responsible person that the final draft for approval long after the experts argued, however, the smooth implementation of the final, this is hard to say, after all, its mixed industry, especially the \"corporate self- location \"in this way likely to cause data distortion.

    Other practitioners said that standards are too general, and not linked to actual production, giving a feeling of not practical. Many solar water heaters in the current technology, components, standards-based water projects did not develop and improve the situation, the rush to promote solar energy efficiency standards, a bit too hasty.

    In addition, some business representatives believe that the implementation of solar water heater energy efficiency label is bound to increase the product cost, for those who have reached the standard of products, as long as the subsidy can be identified, but for those who do not meet the standards of the companies need to replace the parts, This cost is bound to surge, a heavy burden to the enterprise, resulting in a number of small and medium enterprises products prices.

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Why no hot water solar water heater?

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Why no hot water ?

July 28, Ms Tang reflect, she spent 7000 yuan to buy solar water heater, no hot water after installation, she suspected that the product has quality problems, for return, the matter still unresolved.

In June, Ms Tang in Xixia Reiko Park Street, a store bought brand of two light Tsinghua solar water heater, the total price of 7,000 yuan. Ms Tang and the dealer was agreed, the first payment of 5,000 yuan to pay the remaining costs after installation. Subsequently, the dealer sent to Ms Tang, home to install a solar water heater can be installed after a good but not out of hot water. Ms Tang said she reflects the situation to the dealer, the dealer sent to her house view, the maintenance personnel to her home and did not repair water heaters, have the rest of 2000 dollars, and said that if the remaining money is not paid, they no maintenance. She once again find the dealer, the dealer due to bad attitude, this matter has been dragging.

Subsequently, Ms Tang complained to the business sector. Business personnel investigation, does not, that is the case. Ms Tang suspected quality problems, request a return.

Noon, the reporter found the dealer Ma. He explained that Ms Tang, no hot water, as workers installed, Ms Tang\\ s bad attitude, installation workers angry, not connected to the tube. \"I was looking for the business sector mediation, then the remaining $ 2000 I do not say, and to Ms Tang, the solar water heater installation is good, two-year warranty, but Ms Tang do not agree, I have no idea.\"

What is the product quality problems or are there other reasons? In Xixia industrial and commercial, was responsible for mediating the matter of Trade and Industry officials told reporters that Ms Tang received a complaint, they found the distribution of solar water heater business, and require the production of Tsinghua University light solar water heater test report. Upon inspection, the process is complete, there is no problem. And according to relevant regulations, if the product problems, they should first maintenance, repair bad it returns. Dealers are now attitude is very positive, but Ms Tang to refuse service, they also difficult to mediate. Can only suggest that Ms Tang to resolve the matter through legal channels.
 

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