Tag Archives: solar garden light

Territorial waters of five guarantees for the elderly to spend solar water heater

Recently, Linshui remote Jing Tsubosato elderly nursing home where the five guarantees the smooth King Debi aunt were using solar water heaters, we crowed.

    "I feel concern for our elderly, care, and now water is too convenient." Recently, Linshui remote Jing Tsubosato elderly nursing home where the five guarantees the smooth King Debi aunt were using solar water heaters, we crowed.

    Jing Tsubosato these days for the five guarantees nursing home elderly, is a very gratifying day, because by the Linshui Poverty Alleviation Office, the county civil affairs departments and the territorial waters of solar water heaters Le Sang marketing service centers of social poverty express sympathy to the nursing home donated a water heater, old people no longer have hot water as before, and now just a turn on the tap, rushing water to flow out, wash, wash, hot water bath can be used. Solar water heaters donated to enjoy the town as well fenghe 26 five guarantees nursing home old people. Now they even wash their hands, vegetables can spend hot water, which in the past is even unthinkable things.

    This year, Le Sang territorial waters of solar water heater marketing service center for the nursing home without water heater, the elderly difficult practical problems with hot water. Decisions free of Jing Ping, and other towns of the nursing home Fenghe free installation of solar water heaters, so that the old five-guarantee people access to clean, convenient water and enjoy the high-tech products bring the gospel.

Exploration of the channel change

Solar energy industry has entered the era of brand competition, the need to rely on \"organic growth\", ie channel change, brand marketing, meticulous management to profit rather than simply to the scale to be profitable, in order to maintain business growth. The solar industry reshuffle, not just shuffling between manufacturers, but also between the channel shuffle.

    2010, the solar industry in 2009 did not continue the trend of rapid growth, the growth rate dropped significantly, solar water heater industry reshuffle is increasingly evident. The speed of urbanization in rural China that had spread further concentration of the rural consumer market, beginning to show scale, but also for the solar water heater industry to further focus the brand share of the market has laid a foundation. With the increasingly fierce competition in the industry, solar manufacturing companies to take if you are still as in the past, \"extension-type expansion\" strategy, which rely on high-margin, high investment to pull out of the library, apparently does not work, solar energy industry has entered the era of brand competition, the need rely on \"organic growth\", ie channel change, brand marketing, meticulous management to profit rather than simply to the scale to be profitable, in order to maintain business growth. The solar industry reshuffle, not just shuffling between manufacturers, but also between the channel shuffle.

Policy in 2009 after the implementation of solar home appliances, solar water heater industry line of well-known manufacturers, such as: Wong Ming, Sang Le, sun, rain, seasons Mu-song, etc., on the use of the opportunity successful home appliances, a campaign was started to expand territory , pioneering appliance dealers, building materials market, appliance stores, engineering, factory outlets and other channels. In particular, Haier, Rongshida, Changhong, Midea, several well-known consumer electronics company, relying on the existing strengths appliance sales channels, which takes solar water heater project done in full swing.

Solar brand store upgrade

\"Store brand\" should be re-positioning, not just the whole solar water heater sales outlets, should be cross-sectoral integration of resources (control valves, home, bathroom, etc.), positioned to deliver a set of product sales, service, consulting is one of the Solar system provider (open industry association for solar energy); while gradually into the B2B business models, CRM and VIP service system, stores and cultural elements of differentiation, relying on information management platform, to create a long-term interests of effective security system, to create new marketing management platform and professional solar energy sources. Solar manufacturing companies can learn from the United States, Gree tied agent of the regional wholesale market of high-quality regional sales joint venture stock company model, the formation of \"communities of interest\" will be effective within the region combined with quality customers, extensive development of quality stores joint market share.

It is noteworthy that the \"store brand\" of the upgrade should be organized and implemented solar energy manufacturers, led by the manufacturers cross-sectoral integration of resources, strategic alliances, and not limited only to the transformation of existing stores; In addition, survival of the fittest must be the original stores, appliance dealers and appliances integrated service providers and other quality channels resources, such as setting up shop in shop, shop sales and service integration, the image of the form.

Construction of the regional chain of solar professional

Conditions are ripe for the market, encourage financial strength, brand or reputation advantage of high-quality solar agent wholesalers or distributors, appliance dealers, regional appliance chain operations reference model, the creation of professional solar energy distribution chain brand, build solar circulation of regional and the country\\ s well-known brands. Specialized stores focused on solar energy solar energy products and systems consulting, design, testing, integration, installation and service of professional chain of supermarkets.

Solar professional chain stores, appliance chain should learn from the national and regional appliance chain of successful development experience, adhere to the \"stores, chain\" operation, to create their own core competitive advantage or edge platform, and through the county / township to join the rapid expansion mode.

First, the regional chain based on the solar professional 34 markets, build a distributed \"county and township,\" the intensive network, through the chain of operations in the rural market has laid a good foundation.

Secondly, the regional chain of solar energy professionals through the \"retail + wholesale\" model compound to solve a single problem of a small amount of retail business.

Again, the regional chain in the formation of the solar professional sound sales network also need to build more characteristics of the logistics and distribution and after-sales service system. Installation and service to professional, the conditions are ripe can also be social (community entrusted to specialized companies).

Finally, regional solar energy chain should be a professional integrated marketing platform, the brand\\ s equal access to fair competition, is an integrated sales platform, product, brand display marketing platform is a platform for information exchange advice.

Solar water heaters do for South

    Solar water heaters originated in the north, and large-scale applications in the north, the market is booming, people are bound to ask: solar water heater for south it? The answer is yes.

First, the southern winter sunshine and non-monsoon season is not less than the North, and the ambient temperature is high, even if the semi-cloudy day or half-day sun can shower, and large-capacity water heater water, thermal well, a full sun exposure may be In the continuous supply of hot water a few rainy days. Auxiliary heating during the rainy season can also be used long-term plum-type, conventional electric water heater power consumption is only 1 / 10, and the safety and long life.

Second, the southern people bathing water consumption, high-capacity water heater to 150-350 kg of water, equivalent to the water heater or gas water heater and gas water heaters produced by 5-15 hours hot water bath for several people. In addition, the optical center of the joint hot water is even greater.

Third, southern living, consumption, high energy prices, solar water heaters, an investment in long-term benefit. Fifth, it is no gas, no electricity, or electricity is scarce and intelligent control, energy saving, safe, reliable, fast and convenient. Due to various reasons, electricity, gas water heater in the south than the first and widely used, but these reasons do not affect solar energy come from behind, but there are some southern solar manufacturers. Currently, the southern solar market is booming, huge potential, high consumption has the potential to become the main battlefield of solar water heaters, study design should be great for the south of the prospects for the product.