Tag Archives: non pressure solar water heater

market is still vast

     Over the past few years, solar water heater industry experienced a long period and then experienced a severe outbreak of the reshuffle, the industry\\ s situation has become more severe. However, its overall position, the shuffling of solar water heater market, or played a certain role, but also for medium-sized enterprises market handed in a satisfactory answer. It is said that a number of enterprises over the past year is a year off, but also a number of companies struggling to year, or some companies come to an end of the year, summed up as \"ten thousand happy Wanjia Chou!\"

       The current state of development of solar water heater industry competition are: the brand through the high concentration, product homogeneity, price wars continue to unfold, a large hematemesis promotional activities. But everything has double-sided nature of these crises are accompanied by so many opportunities to solve the immediate difficulties as long as, future profits will follow.

       Intensified price war in the industry even when heated, then the industry\\ s most pressing is the possibility of an innovative ability to lead the industry toward blue ocean business, then the general business how to achieve this it? Then differentiation strategy will play a leading role in the so-called difference is from the brand to the products, features, and so completely innovative product differentiation that is out of business innovation, R & D product features, characteristics, quality and other unique characteristics to guide the industry from R & D price war to healthy competition on the road, so that more technology-oriented, functional, technical and multi-purpose high-end features such as practical, the price is secondary to the main product so that consumers can really have no experience to value enjoyment, a sense of high technology products more quality of life is important, in the mind of the consumer are different from the image. Increase product sales and market share, competitors completely different direction to the customers to enjoy science and technology, sales, or against competitors. The implementation of differentiation strategy is to find differences in key focus of differentiation may exist in the products, services, brands and creating value in the whole process.

       Through product and process innovation, product value to reposition to avoid along the way with the competitors compete with the same situation, as no doubt for the enterprise\\ s own self-destruction. New ideas, performance, technology, marketing, and other points of interest and demand and selling price is totally out of competitive strategy.

       Consumers of our products, we at the same value in addition to the products and functions, we should be unlimited service, we need to buy our products so that consumers feel is the right choice of self-honor and sense of accomplishment, if consumers buy our products are mundane, or general, etc., which shows that our service is a failure because we do not only products and services, but also for the consumers of our products and services to meet the spirit. Service Cup is the soul of our brand. Price competition, it forces companies to reduce costs. The long run the economy more efficient. But excessive price competition will lead to business benefits decline. So. Companies should adopt strategies to avoid the vicious place.

        Companies must have their own core competencies and core technologies. In order to enable enterprises to gain a lasting advantage. Price competition is only the initial stage of market competition, quality, service, innovation is the enterprise more effective to victory, half a beat fast a company\\ s core technology is to avoid price points and enhance the brand is a company with sales of the final choice, the difference between marketing oriented, so that the core of technical marketing.

       Price war is a short-term sales volume tool, can be the purpose of sale is the business to profitability, because some companies quick success of the marketing practices led to lower product value and cost-effective complete a sale is the product into money in the process often referred to as sales, However, the sale must take advantage of 21st century marketing techniques to sell rather than a price war, then what is marketing? There is every step of marketing strategy, a strategy and a strategy, there are ideas and vision to put products into money in the process is called marketing. In the solar industry manufacturers such extremely busy today, certainly there are many companies involved in price wars in order to gain greater market share will reduce production costs in the selection of timber down enough effort, the greatest harm to consumers and our the solar energy industry in a whole new brand. So we need to implement very fast and a half shot of technical marketing, energy marketing, away from the price war, technology and practical function in the upper and lower foot, allow consumers to enjoy more high-quality high-tech clean energy solar energy.

       Solar water heater industry promotional activities abound. For promotional items from various manufacturers to pull out all the stops to Yuba kitchen pots and pans, towels, denim, Winston was, space cup to the small home appliances, rice cooker with a corporate logo of a wide variety of everything a small umbrella . So what kind of solar water heaters use gifts as promotional items do? First, that the role of promotional products under: 1, to stimulate the desire to buy cheap used to stimulate people to buy petty desire to promote the transaction into; 2, to promote business products and enhance corporate reputation, corporate image, to guide repeat purchase or recommendation.

        So the solar industry to choose promotional items that can really achieve the objective which? The following promotional materials say that the next solar purchase a few principles.

        First: novelty; solar promotional items must be novel, can not choose the supermarket or street stall can buy the product, it will give the customer feel new. Enhance the sense of the value of solar promotional items.

    Second: practicality; solar promotional materials selection must consider the practicality of the product, gave $ 2.5 specific housewife bottle of Coke, it is better to give her $ 2 a bottle of soy sauce, young men who gave five dollars a bottle seasoning is better to send a bottle of Coke $ 2.5.
 
        Third: industry relevance; solar water heater itself is a promotion of a low-carbon energy products, if the choice of promotional products is energy-consuming products and product ideas contrary to it, so I chose a low-carbon industry-related environmental or solar gift gift solar water heater industry is a good choice.

        At present, many companies feel the situation is less clear, questioning, tangled and confused, weird smells, the dealer and the team have vowed to show some appearance, business owners tired, or even give up a lot of re-thinking operators green in this environmentally friendly development of the industry.

        Market competition in today\\ s industry is inevitable, and only in the fierce competition in the enterprise in order to fully demonstrate their overall strength and their own values. From this we can see, the solar industry is to keep the pace of development forward.

Pump hot water with the installation of

Living in the attic of the user, because users of solar water tank with tap water level difference is very small, not enough water pressure, water quality, and can not meet user requirements, in this case, it is necessary to use hot water pump to provide hot water. The method is suitable for small water pressure, need to boost the situation.

Living in the attic of the user, because users of solar water tank with tap water level difference is very small, not enough water pressure, water quality, and can not meet user requirements, in this case, it is necessary to use hot water pump to provide hot water. The method is suitable for small water pressure, need to boost the situation.

When the lower solar installation position or the top floor of the user, if the water level in the tank water taps than 5 meters above the outlet, the water pressure is not to 0.5 kg, the user will feel very slow water flow, which is heating the water poor quality. Change the way is to add a booster pump, so that water pressure can be up to 2 kg, significantly improved the quality of water.

Many different types of booster pump, but at higher temperatures, performance, high quality requirements. Relatively good results Ville Germany, Denmark, Grundfos, South Korea, Hanjin, etc., such as Shanghai China Xishan, Guangzhou and other lower quality format too, but can also be used. Hot water supply pump is automatic, once the user opens hot water tap, water pump is automatically turned on, pressurized water supply. These two types of pumps, water flow and pressure on open, its principles will be described in later chapters. Shown in Figure 4-3-6.

Figure 4-3-6 with hot water pump schematic (flow switch)

Principles of explanation: When the user opens the hot water tap, the down the pipe in the shed, start the water flow switch 5, the flow switch connected to the pump power, pump water to the front of the user Department. The most commonly used pumps in two forms: swing-type water flow switch and pressure switch, the specific principles in detail in later chapters. Using pressure-type solar water pump can be placed in the program lower than the position of the tap water, such as the grass in the upper villa.

urgent introduction of national standards

Recently, the introduction of solar thermal state of the five new measures, including: amendments to the \"Renewable Energy Law\"; preparation of the national new energy promotion plan, the development of solar thermal as a focus; city of each province, three demonstration projects, demonstration projects 4 counties to expand the solar energy to rural areas. Solar energy through the \"late spring\", \"quality gate\", but also is ushering in a development opportunity, this time more need for a mandatory national standards for solar water heater industry to regulate the industry. And this standard when issued, let us wait and see.

    Solar water heater industry is known as \"grass-roots star\", born from 1978 to now has more than 30 years. During 2004, China vacuum tube solar products out of the window-start on the world stage fling. By 2010, there are already more than 150 countries were using Chinese-made solar water heater products, solar energy companies involved in export business, has reached more than 230. However, in the country in recent years, the solar industry in the praise and criticism in the highly controversial, especially CCTV one earlier this year exposure OEM solar water heater solar water heater industry, the program will once again push the wave of public opinion. Industry with low barriers to entry, product quality is uneven, there are a number of \"artisanal\" small business is typical of the solar water heater industry.

Although solar water heater several leading enterprises sun, rain, Emperor Ming the healthy development of the brand, product and technology in record highs, in the rural areas into the city on the road has also made good results, but more small and medium enterprises, workshops factory technology and products will still remain in the shoddy level, resulting in a \"solar heat is not one to winter\" phenomenon.

Industry in the chaos of the time, the majority view will be one of the reasons point to the chaos of the industry standard.

China currently has 23 national standards for solar water heaters, and why the industry is still a pack of \"chaos\"? \"Flat solar technology\", \" thermal performance test method\", \"Solar water heaters heat-absorbing body, connecting pipe and fittings used in the evaluation of elastic material way\" and other national standards for solar water heaters, but easy to see that these standards are not a whole national standards for solar water heaters, and no after-sales service, installation and other aspects. In addition, all public sales of solar water heaters do not need a separate test, as long as the enterprises in accordance with national standards to produce, own commitment to protect the quality of products can be marketed.

Currently more about solar water heater standard, a variety of recommended standards. Take Shandong Province, before the launch of the solar industry consortium standards, that is, Shandong Province, Shandong Association for Standardization and co-sponsored by the Solar Energy Industries Association solar Union standards in Shandong Province as a provincial-level industry standard, Shandong, more than 400 solar energy companies that they meet the Alliance machine standards, Shandong Province by the Solar Energy Industries Association for the record, that can be used in the corresponding product on Union Flag. This is the recommended standard in Western Shandong solar industry norms, but also can not help with some limitations. While business-to-the \"higher than the national standard,\" the Union standards expressed different views, different needs of urban and rural market prices, different functions of the product, the market needs for rural low-priced products, demanding a high standard recommended standard, can play much? \"As long as manufacturers do not cut corners, shoddy, different brands of solar water heater only feature much, the price gap between them, can fit the needs of different markets.\" Says a company has.

This is more than 20 recommended standards for business only \"reference value\", companies can refer to, is not enforceable. No enforcement of standards, we can say \"no binding constraint gentleman villain\", a large-scale enterprises have become a mature product and market, in product quality and installation is guaranteed, but the small factory workshops in order to save costs retail prices are low and gain market advantage, and not to implement the recommended standards, it can be said for sales at the expense of quality. Therefore, no mandatory national standards throughout the industry, to a certain extent, resulting in uneven solar water heater products industry, industry cohabitation status.

Lack of supervision, industry believes that the chaos is one of the reasons. Solar thermal use of the Committee, rural development and utilization of new energy committee, the Consumer Electronics Association, a Beijing, Wuhan, two solar quality inspection centers and other institutions, in addition to a variety of industry alliances, alliances such as the local industry, associations and so on. And so many \"will\", \"center\" \"alliance\" exists, it seems difficult to say whether the agency is to manage the specialized agencies of the solar industry.

Recently, the solar industry is about to introduce a national compulsory standards.

By the National Development and Reform Commission, China National Institute of Standardization, the National Standardization Technical Committee of solar led the drafting of the first mandatory national standard – \"home efficiency of limited value and energy efficiency rating\" (hereinafter referred to as \"energy efficiency rating\") has into real operational phase, sent to the national energy efficiency labeling management center validation, and is expected to launch in the second half of 2011. As the standard for energy efficiency standards will be revised to mandatory standards, it is also known as the industry\\ s first solar water heaters mandatory standards. Solar water heater solar water heater energy efficiency standards will be divided into three levels according to energy efficiency, an energy-efficient, three minimum energy efficiency, companies can not meet three criteria will be eliminated.

But unfortunately, the revised energy efficiency standards are a part of the national standard, a part of energy efficiency, the other part is still not mandatory.

Recently, the introduction of solar thermal state of the five new measures, including: amendments to the \"Renewable Energy Law\"; preparation of the national new energy promotion plan, the development of solar thermal as a focus; city of each province, three demonstration projects, demonstration projects 4 counties to expand the solar energy to rural areas. Solar energy through the \"late spring\", \"quality gate\", but also is ushering in a development opportunity, this time more need for a mandatory national standards for solar water heater industry to regulate the industry. And this standard when issued, let us wait and see.

The first quarter of 2011, channel research

Spring 2011, not to bring the majority of dealers than expected sales. Industry reshuffle continues, the weight remains grim sales in 2011 for the dealers, would not an easy one.

This time the investigation, we capture the country, including Shandong, Anhui, Jiangsu, Zhejiang, Henan, Hubei, Shanxi, Shaanxi, Beijing, Tianjin and other regions 1000 samples. In their telephone survey, we can feel the dealers and end consumers in the factory between the entangled and helpless, and the outlook remains optimistic for the future sale of the state.

    Solar boom influx of dealers

Of solar dealers \"operating solar energy long\" survey, 12% of the distribution of solar energy solar energy dealers start time in 1 year, 47% of the business solar energy solar energy distributor in 2-5 years time, 41 % of solar energy solar dealers operate more than 5 years time.

Thus, as the country entered the solar market sales platform for the development phase, new entrants into the solar industry, dealers started to decrease. The business of the dealer 2-5 years just to catch up around the country in 2005, the rapid development of solar energy boom, the rise in the sales situation at that time, so join the field of solar energy dealer sales increased dramatically. Most dealers more than 5 years experience selling solar energy start-up to the prosperity of the complete process.

    First quarter sales of cold

Of solar energy dealers\\ sales since the spring of this year compared to last year\\ s growth, \"the survey, 22% of solar dealers that up last year, 29% of solar dealers that were flat compared to last year, 49% of the solar dealers that year on year decline.

Home appliances in 2009, policies to stimulate domestic solar market in the short term over-mining, combined with longer replacement solar water heater, solar energy in the domestic market has entered a development platform for a temporary period. Since the spring of 2010, overall domestic sales of solar water heater cooling.

    Situation is grim, still optimistic

Of solar dealers \"on the second half of 2011 the market is optimistic,\" the survey, 56% of the solar dealers expressed optimism that 44% of solar dealers that are not optimistic about the future.

Terminal on the current market, although shipping suffered poor, but in fact the endogenous dynamics of solar water heater is still strong, for example, this year the central government will arrange the construction of various types of affordable housing 10 million units, and large-scale promotion of solar and other renewable the application of energy in the building, which for the solar industry, will be a huge market increase.

Market opportunities inherent in construction market has been to capture the majority of dealers. 2011, the engineering development of the market still going strong.

In this case, with the development of the industry now look upon the situation, and cautiously optimistic about the long-term development will benefit the industry.

    High brand loyalty dealers

Of solar dealers \"for 2011, you intend to brand?\" Survey, 18% of solar dealers that going to change brands, 61% of solar dealers that do not change the brand, 21% of solar dealers that do not OK.

61% the proportion of confirmed dealers\\ confidence and optimism, but also confirms their brand loyalty. The proportion of 18% for the brand is illustrated in the solar industry continues to shuffle, part of the brand in dealer\\ s choice, will fade out the stage of history of .