company to start marketing battle Expo
[REVIEW] April 20, the U.S. National Museum will participate in the Shanghai World Expo Park, first test run, then carefully Museum visitors will see the U.S. presence from the Chinese home appliance enterprises. At present, provided by Four Seasons song Mu solar thermal system has been fully in place, and debugging success, then the U.S. Pavilion will provide hot water heating and other services.
April 20, the U.S. National Museum will participate in the Shanghai World Expo Park, first test run, then carefully Museum visitors will see the U.S. presence from the Chinese home appliance enterprises. At present, provided by Four Seasons song Mu solar thermal system has been fully in place, and debugging success, then the U.S. Pavilion will provide hot water heating and other services.
Beijing Four Seasons song Mu Li Jun, president of Solar Energy Technology Co., Ltd. slightly festive told reporters that China\\ s development in the history of the solar thermal industry is the first time, has always been the product technology and quality requirements are stringent European and American countries, the Four Seasons from China Mu song technologies, products, services, comprehensive strength of the conquered.
Industry observers point out that took over the Four Seasons song Mu Expo USA Pavilion, reflects from one side by the Chinese enterprises complete control of intellectual property rights of solar thermal products, has been rapidly from China to Europe, America, Africa, more than 80 countries and regions fast forward. At present, China\\ s solar water heater has been successful to more than 100 countries and regions worldwide, UNIDO International Solar Energy Technology Promotion and Transfer Center also landing of China\\ s Lanzhou.
Solar energy companies to launch Marketing Expo
This year, with the Shanghai World Expo, domestic solar companies around the brand and launched a series of promotional marketing. Reporters learned that last year, the solar heaters together ASD Electric, Shanghai Fuxing Group, Alibaba 16 domestic private enterprises work together to build the Shanghai World Expo, \"private enterprise Museum.\" In March, China Yang Group, and Shanghai World Expo Pavilion private contract, with the private museum showing the full range of solar products and solutions.
And Wong Ming Yang Hua two business route through \"private museum\" Force \"Expo Marketing\" is different from the Four Seasons song Mu will enhance business marketing reach directly to the Expo\\ s new national museum on the stage. It is understood that the U.S. Expo Pavilion is one of the few national museum, and in program design, product selection, technology integration and other aspects of high demands.
According to the Shanghai World Expo U.S. Commissioner General of Section Villarreal introduced, the U.S. House is expected to accommodate 600 million tourists visit. This gives the stadium design and construction of a very high demand, so the pavilion with a number of advanced technology to ensure efficient use of energy, including clean energy, green space, clean water and a roof garden, full to show \"the Challenge\" theme.
The Four Seasons songs Mu provided light and heat the hot water system, using the most advanced third generation of solar water heaters – automatic solar energy, will provide more intelligence throughout the United States House of hot water and low-carbon solutions. Reporters learned that the domestic market for solar products mainly in manual, semi-main, the Four Seasons last year, pioneered the industry pioneer Mu-song, launched China\\ s first fully automatic solar water heater, solar products solve the previous bottled water during operation, hot water control problems and other issues, have also been favored by customers from Europe and America and recognition.
Industry observers noted that the current solar energy enterprises \"Expo Marketing\" will help to enhance the brand influence and comprehensive strength. However, Yang and Wong Wah Ming also debut private museum, and private enterprises in China, Yang Museum is the product exhibitors, Wong Ming Museum is sponsored private enterprises, marketing homogenization has occurred, the two companies before the start of the show has not yet been high score. With these two companies is different, but the Four Seasons song Mu supplier\\ s identity, clever use of the U.S. National Museum of the stage set off another \"Expo Marketing\" to achieve the same stage with the Emperor Ming, with a minimum of maximum cost of leveraging the resources and brand influence.
The Insiders pointed out that with the current number of private enterprises to enter the Hall in different seasons Mu-song directly into the National Museum, National Museum for product performance and technical requirements higher. This fully demonstrated the technical strength of the Four Seasons song Mu, also represents the solar water heater industry, China\\ s current level of development of mainstream business.
Marketing, enterprise technology behind the contest
In fact, domestic solar power companies have made \"Expo marketing\" behind, it is thanks to companies in product R & D, marketing innovation, the accumulation of full competition to the front from behind the scenes. It is understood that China\\ s solar water heater industry started in the late 1970s, the real market-oriented operation is from the late 1990s, has in just 10 years time. As a domestic solar industry leader, Mu-song Seasons in the development of enterprises this year ushered in the first 10 years, especially in product research, technical innovation, marketing, etc., and gradually built up a sound industry standards and norms.
With Peking University, New Energy Research and Development Center, the first four seasons Mu-song in the domestic market \"space control\" and \"adiabatic chamber\" two original technology, the first to promote the s in the heat exchange efficiency and thermal insulation efficiency of the two performance overall. Subsequently, the Four Seasons song Mu Global 500 company with Honeywell\\ s cooperation, launched to create \"full carbon\" new ideas, the world\\ s first green building of the fluorine-free foam production line to achieve a product from R & D, production, Sales and use the full green carbon.
In addition to the products original technical inputs, four seasons Mu-song through the detection system hardware devices such as investment, realized from software to hardware research and development of solar water heaters in full operation. Last year, the Four Seasons song Mu ITW from the Institute of the University of Stuttgart, Germany introduced a solar water heater specifically for the overall performance testing of special equipment. According to the National Solar Water Heater Test Center (Beijing) and engineer, this set of testing equipment to fill the gaps in the field of detection, detection of the Chinese solar energy fully aligned with international standards.
Previously, most of the domestic introduction of testing equipment purchase spare parts from abroad, at home assembly, test accuracy does not meet international standards. The introduction of the Four Seasons song Mu intensive use of the equipment designed to achieve the overall handling, guarantee 100% accuracy of detection equipment, in order to achieve a \"one stop\" complete solar thermal collectors and systems for nearly 20 major test . Ultimately, this also directly promote the four seasons Mu-song rate of expansion in overseas markets, companies have introduced products in full compliance with European, U.S., Australia and other countries standards, to achieve a seamless connection to the overseas markets. Currently, the four seasons Mu-song has become a national solar water heater in the application, \"energy efficiency label\" designated testing center.
Li Jun told reporters earlier this year, four seasons Mu-song deal with future development, the first release of the \"Big Dipper\" program and the \"Southern Strategy\", further defined the \"based on the Chinese market, global expansion,\" the idea. The future, will continue to uphold the Song of Four Seasons Mu \"We are the masters of the green,\" this strategic direction, promote the low carbon home, automatic low-carbon products, low-carbon life the concept of promotion and development, so that the global share of China\\ s green low-carbon products .