is to protect and promote energy-saving high-quality affordable
[REVIEW] environmental protection, energy saving, safe these advantages make in the current of the whole society in general to promote saving and emission reduction trend of concern, but compared to electric water heaters and gas water heaters, solar water heater developed areas and 7% -10% the less developed central and western regions less than 3% penetration rate, and from the industry side of reflecting some of the problems.
Environmental protection, energy saving, safe these advantages make solar water heaters in the current of the whole society in general to promote saving and emission reduction trend of concern, but compared to electric water heaters and gas water heaters, solar water heaters 7% -10% developed areas and less in central and western developed areas, the penetration rate of less than 3%, reflecting some of the industry and from the side of the issue.
Sunrise industry, the state strongly support, selected appliances to the countryside, the whole society in promoting energy conservation, in this context presents reasons solar water heater industry emerged in prosperous, booming trend, but the reality of the situation, by contrast, recently including CCTV has been reported in several media, including the current large number of enterprises within the industry shutdown in some areas the proportion of cut-off companies to the total number of solar companies in the region of 70%. Authoritative data, manufacturers of solar water heaters into the middle of 7000 more than once, but the industry\\ s output was 600 billion yuan, a figure equivalent to only a single domestic home appliance giant\\ s annual output. The current solar water heater industry, even if market share is also less than 5%. Dezhou joked a solar manufacturer, the market is like a quick cake, where thousands of mouth struggle to eat a mouth, we resorted to a variety of ways, life and death struggle.
At present, solar water heater industry is facing two major problems, namely how to regulate the industry to enhance the industry threshold level, as soon as possible to establish the brand, through the industry reshuffle, out of full mass production in industry-style workshop manual inferior products; two How to speed up the popularization of large-scale solar water heaters in order to promote sales led to bigger and stronger throughout the industry.
Strong into the solar Li Jin, general manager, said the current solar water heater market was mixed, as the main sales market of the rural market is even more confusing, various types of hand-style workshop production of small businesses do not guarantee the quality and after-sales service of products full of them, seriously disrupted the market order. A large number of low-quality products and service can not fulfill commitments, serious blow to consumer confidence in products and industry views. Li Jin that you want to make the popularity of solar water heaters in the rural areas as soon as possible to rebuild the image of solar water heaters in the countryside, we must seriously consider and measure the current level of consumer purchasing power in rural China under the premise, take the \"high priced\" brand of the road .
As the industry\\ s first to propose the solar industry in rural areas must take the \"high quality cheap\" brand of the road business, strong solar energy into that, \"Quality parity\" can not just empty words, let the rural consumers see and feel, feel, enterprises to do their own products both quality and affordable, we must proceed in many ways.
First, the price should be moderate. Current purchasing power of the rural market is still relatively low level, high-priced products will only make friends discouraged farmers will take advantage of disguise for inferior products, so let friends buy from farmers, is the core of high parity.
Second, functional and practical, easy to operate. In rural areas, most of the solar water heater is not just a bath use, especially in the winter, more of a home, provide hot water to the farmers, for laundry, washing dishes and other daily household use or livestock, can be used where more the product cost will be high, popular natural products. The relative level of consumer culture in rural areas is generally low, so the operation to be as simple as possible, complex operation and explanation will make its sense of disgust, so the products and the use and basic operation to be simple, understandable, well get started.
In addition, the quality to be reliable, long life to. Compared to electric water heaters and gas water heaters, solar water heaters in the course of almost will not have other costs, but cheaper than electric water heaters and gas water heaters are high, if not a long service life of solar water heaters, solar water heater can not reflect the advantage, so it will not be recognized by consumers.
Finally, after-sales service to be fully protected. Solar water heaters, according to the characteristics of their products, to implement the full service, product installation, commissioning, use of training needs with dedicated staff, if there are problems, to timely respond to, and solve the problem in the shortest time.