business to be from a strategic slumber
Solar water heater system from the network marketing short board the monotony and lack of dissemination of information can be clearly reflected. In addition to the Ming emperor, including various public networks, including the media have spread more and more rich content and quantity, including Norit solar water heater, etc., the vast majority of companies are difficult to spread the content seen in other to the system of marketing thinking.
The development of any product will be an industry there is a certain commonality: growth, differentiation period, a stable period.
Growth and development of the corresponding stage of the import industry. This stage, the product has not yet been large-scale public acceptance, the user is aware of the core issue, question, therefore, at this stage the user\\ s literacy and technology maturity of product marketing as the core features of the most likely to move users. The second stage, the product has matured, users no longer the maturity of the technology products skeptical. Users of the products can be used not only to pursue, easy to use, but to balance the system performance and psychological experience, at this stage purely technical concept has been difficult to really impress consumers. Solar water heater industry is moving from the first stage to second stage transition, and cling to for the first stage of the marketing ideas, hit the market about the natural waist is inevitable thing.
The third stage is the market definition phase, this phase has been completed brand stereotypes, the basic pattern of the formation of the major brands, small businesses will be difficult to survive, medium and large enterprises to form a stable brand personality.
Each stage of the process of transforming the next stage, the market will be the inflection point. This inflection point on the one hand, the aging consumer marketing method is not sensitive, the other is large-scale reshuffle business phenomenon. The vast majority of an industry (except for a few inputs and a high risk threshold of the industry) are two types of enterprises: one is business-oriented enterprises, one is the business enterprise. In the reshuffle, the latter companies are often the first out.
Solar water heater system from the network marketing short board the monotony and lack of dissemination of information can be clearly reflected. In addition to the Ming emperor, including various public networks, including the media have spread more and more rich content and quantity, including Norit solar water heater, etc., the vast majority of companies are difficult to spread the content seen in other to the system of marketing thinking.
Of course, these major companies in recent years, the solar water heater is gradually changing its brand is no longer just limited to the dissemination of information on promotions, product information such simple business information, and begin to appear conscious of brand communications. The speed of this transformation process has a certain scale of these enterprises is becoming critical to competition – this time is a manifestation of the \"fast fish eat slow fish\" critical period.
In the past, solar water heater industry has been a well-fed, grow up the environment – a small workshop, too, can live very comfortable, and the annual turnover of 10 billion yuan is rare. It is this stage of the market led to little difference between the companies, so the ranking of major companies there has been considerable controversy. However, this situation is now changed, and enough to eat a small workshop, the larger struggle between enterprises become increasingly desperate struggle.
Changes in the market this year, as a notice clearly tell us: the mule is a horse, that you pull out a walk to a!