Change the pass road to the development of market
Throughout the solar market, marketing strategies adopted by enterprises are mostly single. Marketing level is low the overall trend. There are many companies in order to achieve market investment, all in the township market, the implementation of \"urban-rural linkage\" marketing approach, the effect is far preferred neighbor. This is a fundamental proof of the enterprise in order to have a certain size and performance, must have its own reasonable marketing plan.
Celebrity endorsements product, follow the trend of the times in this fashion is no longer surprising, enterprises with star effects to achieve the desired economic and social benefits. This is the market development, brand development is a need. Solar market is no exception, stars as the spokesperson of solar energy products, is already a marketing company. With very active solar water heater market, the sudden increase in the number of users, enterprises to increase market share in the region, no longer just limited to product unique, affordable, flexible policies, began to focus on sorting out on the sales network. Mobile media and the rise of SNS social media for marketing performance to bring a more extensive way, thus further enhance the corporate image of the solar image in the consumer mind. Thus, we elicit the solar market, \"important\" marketing model.
What can solar energy companies, \"please\" market
Face energy crisis, make full use of clean energy to speed up the pace, with the development of the times, makes the human exploration of solar energy resources are excavated out, then the formation of the solar market. An open market, allowing enterprises to a greater extent and to start on a higher level of competition and cooperation, which gave birth to gain a foothold in the market model. Solar energy companies through the optimal combination of the production chain, product quality, reliability and improved management of the trust to ensure the production and marketing scale, while another layout can not be ignored, it is based on market demand and consumer-oriented marketing strategy. Today\\ s solar energy market has been different before the high level of consumer demand, market competition, etc., making the solar energy business, \"restless\", then the solar market, solar energy companies how to do what you really need it?
Marketing is the ultimate leverage 21st century solar energy business
Throughout the solar market, marketing strategies adopted by enterprises are mostly single. Marketing level is low the overall trend. There are many companies in order to achieve market investment, all in the township market, the implementation of \"urban-rural linkage\" marketing approach, the effect is far preferred neighbor. This is a fundamental proof of the enterprise in order to have a certain size and performance, must have its own reasonable marketing plan. With innovative thinking and the scientific method, based on the company\\ s existing marketing conditions, the company\\ s future development and make strategic marketing decisions and guidance. It is verified that the following companies.
Bo Shite sun produced one hundred million sold in the country is mainly due to its sales channels, the company based on the current scale. Made a far-sighted of planning, that is established in the country hundreds of offices and agents throughout the country to fully realize the company\\ s products to sell to buy in place, the purpose of service in place. Its professional sales and marketing network continues to expand and improve. Emperor Ming of marketing theory \"confidence, sense of balance, Care\" is the communication between businesses and consumers face to face an important link, Emperor Ming of the flagship store, a set of display, sales, service integration, comfortable shopping environment for consumers to have a new sensual enjoyment, shopping malls occupancy is to enhance its image. Care is another secret of its success, Wong Ming slightly towards the far forward-looking industry market, never to sacrifice the immediate future. Doing business with large-scale, is the need for this: long-term planning.
Solar energy companies\\ poor change, and change the pass. \"
Over time, many companies and market changes, disappeared in the solar market, solar industry, said the rapid development of large enterprises, and establish a new industry threshold, the threshold of large enterprises with the industry bigger and stronger, and some small businesses if their marketing model is not suitable, it will be left out of the market is bound to.
China\\ s current corporate marketing, it should be said to mimic walking is a main road. Widespread copying of many businesses, the phenomenon of imitation, \"?????\", but did not really suitable for enterprises to find their own way of marketing.
China in the 21st century kind of way to how to promote marketing is a question worthy of careful consideration. But no doubt that it is anything left of the innovation, its vitality will become increasingly weak. Solar energy industry in the future development process should be the theme of innovation, discard the old management business model, creating new marketing methods, step by step to promote enterprise development.
Norit innovation in marketing to do well, the company has been focusing on alternative development, and constantly put aside the old management, has also proposed its new business model, which in 2011 set up 10 branches in the country in order to achieve business according to local conditions, and the time. Business model in the sales channel diversification will also change, to \"synchronize online and offline, direct marketing agency pincer attack, distinguish between urban and rural stores\\ sales strategy, fully seize the market. The world\\ s largest supplier of s sales network in the sun the rain, adhere to two-channel business model, that county as the center of a network and in the secondary market for the units of the network to protect the profits of each dealer while maintaining channels of rapid response capabilities. And there is a certain period of time marketing innovation, training, staff training to improve their own ability, but also to better serve the enterprise.
The moment, solar energy market competition intensified, solar energy companies to build a reasonable fit line marketing strategy today. Marketing to win market share in space is a powerful tool in the implementation process on how to grab market share? \"Poverty change, and change the pass,\" after all, a very advantageous method of marketing winning.
Marketing innovation, China should become the 21st century the theme of corporate marketing. Single sales model has been unable to meet market and consumer needs, marketing plan should be constant innovation, continuous development to diversify. Analysis of corporate marketing activities by the external environment status and trends, finding a scientific strategies to survive and develop. Ensure product quality, brand image, promotion marketing, modifications, solar energy companies to develop the solar market will become straight up trend.