Solar water heaters rely on developers into the city risk

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rely on developers into the city risk

Since last year, the rural retail market continued to suffer from the downturn, and as to promote the solar energy industry, another troika – the market is high-profile urban projects. Many solar companies have started to adjust its strategy, the sights of the city contains a huge engineering market opportunities, active and real estate developers, architectural design units to cooperate, for s in urban construction market opportunity.

Since last year, the rural retail market continued to suffer from the downturn, and as to promote the solar energy industry, another troika – the market is high-profile urban projects. Many solar companies have started to adjust its strategy, the sights of the city contains a huge engineering market opportunities, active and real estate developers, architectural design units to cooperate, for solar water heaters in urban construction market opportunity.

Has always been known as the \"grassroots\" of the solar water heater industry sectors in the rural retail market experienced a rage after the city turned into the market, ability and full of \"modern\" flavor of the city building a real fusion, close co-operation to achieve the effect, at least From now, but still looks beautiful embarrassing situations.

The first is solar energy project from the developer attention. Although solar water heater industry has experienced rapid growth in recent years, but development has yet to truly be able to stand out leader in the industry is still in a state of multi-brand melee. Brand are many and complex, the fact that the product homogeneity, making part of the solar energy business in cooperation with the specialized real estate developers, when taken seriously. An operation in the Jiangsu region of the solar project market erudite company executives told reporters, \"It works very competitive market, a bidding project, ranging from thirty-five, as many seventy-eight companies also involved, and not that requires companies to have a wealth of experience in engineering operations, strong technical strength, but also during the communication from RBI, consuming energy and financial resources, even if ultimately be successful, often the lowest bidder, to bring solar energy company profits really limited. However, for real estate developers, real estate development is equipped with the uniform installation of solar energy to bring them the profit is minimal, which is the special attention because they are not lies. The CEOs have to reporters just such a account, he said, \"There are 500 suites in a residential area sources, for example, installation of 500 solar water heaters, the total price is one million yuan or so. However, according to the current six-seven thousand is frequently the price per square meter basis, the transaction price of a house is almost equivalent to a single amount of the total amount of the project. Solar company works hard for the opportunity to be in the eyes of some developers is the drop in the bucket. \"

Followed by the project cycle is longer, after the end section is difficult. Rapid return of funds compared to the retail market, the project spent a longer period. Once the solar energy companies bid a project, the Party is the party will only pay 30% of the project, the balance prior to the completion of the project acceptance will only be settled, the process depends on the progress of the project itself, not many law to follow. And many projects to do business in the Results section of the process, have appeared collection difficult dilemma. The boss is very frustrating, told reporters, tens of thousands of dollars on the project for the sake of balance due, ran all thirty-five times, in the end you even embarrassed.

The third and most important issue is the service difficult. As we all know, the traditional retail market after-sales service are generally a factory to the dealer to do. The city market is the solar energy project developers are directly and signed by the service needs of the burden on manufacturers to bear. The face of consumer attitudes is more critical, demanding city life, consumers, the more difficult it is natural after-sales service. On the one hand, use of solar energy occurs in a variety of consumer issues, the manufacturer of the service must be timely speedy resolution, which requires solar energy companies to invest substantial human and financial resources to create the perfect after-sales service. But in fact, there is little solar energy companies to build with the appliance industry as mature as the standard, timely after-sales service system. On the other hand, for urban consumers, solar water heaters also somewhat strange, if not used or ineffective use of consumer word of mouth is often the brand reputation of solar water heaters will have a negative impact.

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